The graphic design course blog for
HND Visual Communication at Edinburgh College

33 / 19 =

29 January 2016

Our 4-week work placement programme kicks off in February. This year we have managed secure 33 separate placements for our 19 students.

The response this year from employers able to take on placements, as always, has been fantastic and we'd like to thank, in no particular order - Lewis, RAPP, Story, Multiply, Realise, Teviot, Mortonward, White Light Media, Shaw, Threebrand, APS, The Gate, Copyshop, Hookson, Stripe, The Union, Studio LR, Proximity.


Placements and More...

14 January 2016

As usual we have a busy start to the year. First off we had a couple of interesting guest lecturers in - Terry Smith, a designer at Hookson (who graduated from the course in 2012) and Gerry Farrell (former Creative Director at the Leith Agency). Terry worked with the HNC group on their YCN projects, whilst Gerry did an inspiring talk on creativity and looked over the D&AD New Blood work. 

We're also getting organised for our annual Berlin trip, which this year will include a visit to TLGG - a digital agency in Berlin and a sister company of RAPP. We'll also be attending Transmediale and CTM.

In February, the 4-week work placement programme kicks off for our final year students. Last year, 24 agencies and studios took placements. The response this year from employers able to take on placements, as always, has been fantastic,and hopefully we'll have a finalised list of agencies within the next week or so.


DMA Breakthrough Winner

2 December 2015

We are celebrating another award win today after HND Graphic Design student Ayesha Islam was yesterday named winner in the DMA Breakthrough Awards - the student creative award that is part of the larger DMA Awards and showcases the best in creativity from undergraduate advertising, design and marketing students in the UK.

The Awards were held at Old Billingsgate in London, and tutor Helena Good accompanied Ayesha to the ceremony.  Ayesha can now look forward to some considerable prize-money, a possible placement in London with one of the sponsor agencies and the kudos that comes from winning a DMA - rewardingly hard to win.











Pitching to the Panel

27 November 2015

After a tough but exciting week, our design teams will be pitching to our creative panel from 1pm today.

The five teams worked for the week with Lewis, Realise, Teviot, the Union, and Whitespace, and took on 'Fortune Favours the Brave', D&AD's own brief in the 2016 New Blood Awards.


Team Whitespace - a late one last night getting their presentation finalised.

The panel - Sheryl Newsome, Gerry Farrell and Alan Ainsley - won't be aware which team worked at which agency during the presentations.  Some of our mentors and Partnership colleagues will also be attending and they'll get to sit in on every pitche, so we should have a really exciting piece of employer engagement.  And of course a bunch of brilliant ideas to look at and assess.


Fortune Favours The Brave

19 November 2015

Our final year students popped up to the rather awesome Whitespace studios today in central Edinburgh to get briefed on the new one week project.

This will be our 7th One Week, and this time around we have five teams of design students working alongside five of Edinburgh's top agencies - Lewis, Realise, Teviot, the Union and Whitespace.  The client this year is none other than D&AD, and the students will be tackling the brief which D&AD have included in the New Blood Awards for 2016 - 'Fortune Favours The Brave'.

Senior Designer at Whitespace Neil Walker and Creative Director Adam Smith did a couple of inspiring talks to the teams, and the project formally kicks off on Monday, with the presentations on Friday. As an added twist this year, we've assembled an independent panel of creatives to assess the results when the teams present.

Sheryl Newsome (Deputy Creative Director at Story), Alan Ainsley (a former Creative Director of the Leith Agency) and Leith Agency legend Gerry Farrell (now running Gerry Farrell Ink) will be the judging panel.  We've also got Greig Anderson from Freytag Anderson reviewing the presentations once the project is over to provide some extra feedback to our students.

You can follow the project on social media with the hashtag #oneweek7 and on Storify.


D&AD setting the tone for #oneweek7


One of the teams, happy to be here outside Whitespace.


Getting organised at Whitespace.


Neil Walker talking shop.


A team discussion already?!


Celebrity Spreads

15 November 2015

Some nice examples from 'Celebrity Spreads' - an HNC Graphics typography project focussing on print editorial design. The requirements - a celebrity photo, a full bleed layout, and a few hundred words.



Blonde - Christina Giannakou


Fassbender - Dora Bowman


Jaar - Ildiko Rohonka


Florence - Sarah Mary Macrae