welovedesignetc
The graphic design course blog for
HND Visual Communication at Edinburgh College

Raw Deal

12 October 2012

Two nice examples from our recent  'Raw Deal' project.  We asked the students to investigate a subject in our everyday lives that gets a raw deal, and which would benefit from a campaign to persuade people to change their attitude about it.  Subjects included obesity, Comic Sans, Traffic Wardens, Smoking, and the two shown here, Schizophrenia and Buckfast Tonic. As part of the design process, this project involved input, direction and assessment from our Mentors.


Katy Johnson - from Raw Deal to Real Deal.  
Mentor - Veronica Fergusson (Heedi).

 



 

Jody Hogg - Buckfast Stimulating Cocktails.  
Mentor - Jen Wood (RAPP).

 





 


 


Creative Brief-In

11 October 2012

D&AD have just announced their autumn roadshow dates, which includes a visit to Edinburgh.

These visits to colleges and universities across the UK are a part of their Education Network programme, and feature a series of inspirational talks and workshops for tutors and their students. The Edinburgh date, scheduled for Nov 16th, will take place at Edinburgh College of Art. Full details on the D&AD site at dandad.org/education


Bringing Back Arena

5 October 2012



Some sample work from our HND2 class who were tasked with relaunching the seminal 1980's men's magazine Arena. The original title, launched in 1986 by Nick Logan (and designed by Neville Brody), eventually folder in 2008.

This brief is the last-ever design project set by tutor David Wilson, before he leaves his post later this month for pastures new. The brief involved creating a new masthead for the title, and producing a cover and a series of spreads focussing on Arena's key themes, celebrity and style.

Arron Gillespie



Ali Kerr


Jody Hogg


Rowan Campbell



Jonathan Walton



We Love Success

1 October 2012


Photograph by Natalie Brown. 

On Thursday 27th September, we celebrated with our HND graduates at the Usher Hall in Edinburgh.  It was the final graduate ceremony under the banner of Edinburgh's Telford College. As of this week, we are now part of the newly vested Edinburgh College, along with our colleagues at Stevenson and Jewel & Esk Colleges respectively.

The event included an amazing recital by the NYCoS Training Choir, followed by a fine address from acting Principal Julie McCran, and some inspiring words from Jim Donaldson CBE, (Chair) and Prof Roger Mullin (advisor to the Cabinet Secretary on College Reform).

The pic above shows three of our grads showing off their medals, alongside tutor Helena Good. There were quite a few celebratory drinks afterwards, but it wasn't a late night - all three were due into work the next day. Terry Smith (left) has just taken up a creative position with the Union, Michael Kerr (centre) is a junior designer with Newcastle's meandalan, and D&AD nominee Steven Brown (right) is part of the creative team at Heehaw Digital.

Well done to the class of 2012.